Gurgaon is clearly changing and growing at an unprecedented pace. Over the last few years, global luxury names have slowly started stepping into the city’s residential scene. Now, this collaboration between Signature Global and Tonino Lamborghini kind of confirms that shift.
With a project value somewhere around ₹2,890.9 crore, this isn’t just another premium housing launch. It’s trying to set a slightly different tone altogether. What’s interesting here is that it’s no longer just about building apartments. Developers are now thinking in terms of experience. The kind of place you live in, the way it feels, the kind of lifestyle it quietly suggests.
A Landmark Collaboration Shaping Gurgaon’s Luxury Landscape
Gurgaon has had luxury projects before. Plenty, actually. But when a local developer partners with an Italian ultra-luxury brand, expectations naturally shift a bit.
This project leans more toward what you’d call “experience-led living.” Which basically means it’s not just about how big the apartment is or how shiny the fittings are. It’s more about how everything comes together.
There’s an attempt here to make things feel curated. Not forced, not overdone, just more put together.
Project Overview: Scale, Design, and Location Advantage
Located in Sector 71, Gurgaon, one of the city’s fastest-growing and well-connected residential corridors, this development brings together scale, location advantage, and premium living in a compelling way.
Spread across 5 high-rise towers, the project offers 812 thoughtfully planned residences in 3, 4, and 4.5 BHK configurations, catering to homebuyers looking for both space and sophistication. With prices starting from approximately ₹5 crore and ranging between ₹18,000 to ₹30,000+ per sq. ft., it clearly positions itself in the luxury segment.
However, what truly makes this project stand out is not just its scale or pricing, but the attention given to privacy, spacious layouts, and intelligently designed interiors, creating homes that feel open, comfortable, and tailored for modern living.
Design, Branding, and Lifestyle: What Sets It Apart?
The Tonino Lamborghini association brings in a strong design identity. There’s a clear Italian influence, and you can sense that the design direction is being taken seriously. It’s a brand-led approach, which usually means more consistency across the project. The small details, the overall look, the way spaces connect; it all tends to feel more aligned.
At the same time, Signature Global is handling execution. That balance matters more than people think. Because great design is one thing, but actually delivering it properly is a whole different story.
The project includes a signature clubhouse, wellness zones, dining areas, gym and swimming pool, and other lifestyle amenities. Nothing wildly unexpected, but the idea is to make everyday living smoother, maybe a bit more enjoyable.
Location Advantage: Why Sector 71 Is Getting Attention
Location plays a big role here, and Sector 71, Gurgaon, is one of those areas that’s quietly gaining traction. It’s close to Southern Peripheral Road, which helps a lot. From there, you get decent access to NH-48 and Golf Course Extension Road. The IGI Airport is roughly around 25 km from the location, which further enhances overall connectivity and makes daily travel more efficient.
What makes it interesting is that it’s not fully saturated yet. There’s still room for growth. It’s in that “in-between stage” where development is happening, but it’s not overcrowded, and can actually be quite appealing.
What This Launch Says About Gurgaon’s Market
This project is not just about one development. It kind of reflects where Gurgaon’s real estate market is heading. Developers are clearly moving toward more differentiated offerings. Not just bigger, but more distinct.
With a GDV of around ₹4,000 crore, the scale itself says a lot. Also, there’s a stronger push toward ultra-luxury now. Where branding, design, and overall experience are starting to matter as much as just square footage.
A recent Cushman & Wakefield report mentioned that Gurgaon accounted for nearly 73% of residential launches in Delhi-NCR in early 2026. That’s a big number, and it shows the city isn’t just active; it’s leading.
Branded Residences in Gurgaon: What Homebuyers and Investors Should Know
Branded residences are emerging as a key trend in Gurgaon’s premium housing segment. These developments are created in partnership with globally recognized brands, bringing in a distinct identity, design philosophy, and higher standards of execution.
For buyers, this means homes that will be more thoughtfully designed, consistent in quality and aesthetics, and more focused on lifestyle, not just structure. For investors, such branded residences will offer stronger market differentiation, premium positioning, and better long-term value potential.
This shift reflects a growing demand for homes that offer more than just space; they offer a complete living experience.
What Lies Ahead: Branded Living Is Picking Up
Branded residences are slowly becoming more relevant in Gurgaon, and this trend will probably grow. As more developers collaborate with global brands, the focus will shift even more toward design and experience.
At Hommea, our idea is simple: track these changes, understand what actually matters, and help buyers make sense of it all without overcomplicating things.
So one thing is pretty clear: going into 2026 means luxury is no longer just about size. It’s about how a place feels, how it’s designed, and the kind of lifestyle it quietly offers.
